Intrinsic Motivation is the golden thread that grabs a qualified prospects attention (Whether it’s on a Facebook ad, seminar invitation, radio ad, or email)
gets them to meet with you for multiple meetings, then brings them to the point where they buy.
How do you know if you are failing with intrinsic motivation?
Just answer the following questions:
Do you ever lose cases you feel you should close (the prospect was qualified financially, needed your solution, etc.) but simply didn’t buy?
Do you ever get frustrated hearing any of the following:
“I think we’re okay…”
“I’m not interested…”
“We’ll get back to you…”
“I appreciate your help…this all looks good…but let me think it over.”
“I’ll get back to you after I’m back from vacation…”
“We’re really busy right now…”
If you hear any of those things, you know you aren’t creating motivation on a level that is requisite to close a sale, or move the prospect to the next stage.
Using the Presuppositional Selling™ approach we created you can subtly get your prospects to realize that they SHOULD be motivated, and that they need your help WITHOUT you telling them.
The secret to Presuppositional Selling™ was discovered in an MIT study that identifies INTRINSIC MOTIVATION as the key to getting prospects to move in your direction, to engage with you and then verbalize those new beliefs about why the need to take action, speaking them out loud.
How many more cases would you close if your prospects realized the magnitude of their problem, and that they really needed to take action to protect their wealth, their retirement, their lifestyle, their family, their dreams…AND THEN VERBALIZED THEM TO YOU out loud.
If you were able to create this deep level of motivation, of pain, gain, fear or greed…so your prospects were telling you how much they wanted this, instead of YOU telling them why they should want it… wouldn’t you close more deals?
Of course you would.
And that’s exactly what we’re going to cover on the event September 28 at 11:00 Eastern, 9:00 Mountain.
How to HOOK unmotivated, lukewarm, disinterested prospects and suspects…and turn them into buyers.
The single most costly mistake agents make is in letting high quality, wealthy and affluent prospects, who NEED their help disappear into the wind because they simply don’t have the skills to FIND AND DEVELOP intrinsic motivation.
Have you ever met with a prospect, seen they have a problem, showed them the solution to that problem with an annuity or IUL only to be told ,”this looks good, I’ll get back to you.”
A prospect in their comfort zone will fight to maintain that comfort zone no matter how many fancy charts, software graphics or product pitches you show them…
They simply will not move until you dig deep inside and find the motivation points and push them or stomp on them if needed to get them to move.
You must be <a href="https://wislibrary.org/my-account/">logged in</a> to post a review.