Epoch 1:
The Master Closer: (Value: $500)

• Sleuth vs Bungler: The difference between a Sleuth and Bungler. How to ensure you stop bungling sales and instead become a ‘Columbo like’ sleuth master of persuasion.
• This most powerful “question set” using Presup questions. This causes your prospect to realize intrinsically they desperately need you to solve a problem they didn’t even know they had 3 minutes ago. (You get dozens of these proven questions scripted for you.)
• “Incumbent Advisor Eliminator” Sick of educating prospects only to have them take your illustrations and use them against you? See exactly how to stop incumbent advisors from stealing your deals ever again.
• Motivate the Unmotivated: You come across dozens, even hundreds of quality prospects every year who would be great cases if they were more motivated. But too often they dismiss you with “I’m not interested.”
  **These unmotivated, yet affluent, prospects cost you hundreds of thousands in commissions because without motivation, you can’t even have a conversation.
  Traditional selling teaches ‘disqualify and move on’ but in the Master closer you’ll see how to use FRAME CONTROL & presuppositions to create instant motivation so instead prospects say “I’ve never heard of that before, lets talk.”
• STOP DEALS GONE DARK; Get the exact script for the end of each sales call to ensure you always have an appointment set and prospects always show up! (You’ll even hear how to ensure a prospect commits to NEVER go dark on your for any reason. This is PURE GOLD).
• Exactly what to say when a prospect asks “Can you just send me the illustration so I can review it?” (HINT: NEVER send paperwork to a prospect before closing the sale. This is practically a guarantee you’ll lose the deal.)
• What to do when someone uses the “FEES are too high” excuse for not buying…you’ll turn the fee conversation into one of your most compelling sales points.

Epoch 2:
Questions Are King: (Value: $500)

Stop Feeling Pressure During The Sales Process…
FINALLY! Make Selling Fun By Making Your Prospects Do All The Work Selling Themselves.

• HOW to COMPLETELY ELIMINATE all other options (competitors): This counterintuitive session shows you how to get your prospect to completely eliminate all other options like bonds, stocks, bank accounts, even putting money in the mattress…including doing nothing…practically forcing them to buy your solution. (When you hear this your mind will be blown…it works amazingly well.)
• Compound Authority: How to make selling easy by becoming the preeminent authority before ever talking with a prospect.
• The Belief Chain Transformation: Use questions to get your prospect to come to the conclusion YOU WANT them to arrive it…without telling them anything.
• INTRINSIC URGENCY EMERGENCY: This business is hard because there is never any clear deadline for the prospect to take action. Retailers have sales that go away. CPA’s have April 15th, Lawyers have legal deadlines, we got nothing.
  This lack of urgency lets prospects put off making a decision, but learning this skill of creating INTRINSIC URGENCY by asking questions will be worth tens of thousands, even hundreds of thousands to you.
• Yeah But! This is the deadly reply going on in your prospects mind every time you make a statement or suggestion. See how we make the prospect come up with all their own problems and why they need to take action now to resolve them.
• EMBRACE THE NEGATIVE: Why you should Love the Word NO! All humans two primal desires; to feel safe and to feel in control. Pushing for a yes violates these two desires and kills your sales momentum. Learn why phrasing all your questions to elicit a NO, or negative, leads your prospect You’ll see exactly how to do this here.
• MISSION AND VISION: How to create an EMOTIONAL vision of the future your prospects desperately wants. Use this emotion to help them to take action NOW.
• STOP PROCRASTINATORS & CREATE URGENCY: There is nothing more frustrating than a prospect who is qualified and interested but won’t pull the trigger. Learn this powerful secret to help your prospect decide the best time to buy is NOW. (this doesn’t use scare tactics, or predicting a market crash.)
• NEVER ASK A QUESTION UNTIL: Before you ever ask a question, do this 1 thing to set up the question so the prospect discovers the conclusion you want them to come to.
• The 3 different YES’s: Prospects give you three different yes’s but only one is real. Discover which of the three is real, and how to create commitment to take action.
• The 7 step Objection Exterminator. These 7 steps make your prospects do all the work to overcome their own objections…all you have to do is ask a series of carefully scripted questions and viola! Objection Exterminated.
• Create MOTIVATION: How to engineer motivation within your prospect so they WANT to buy worse than you want the sale.

Epoch 3:
Trojan Horse Persuasion:
(Value: $500)

The Most Highly Advanced and Persuasive Sales and Marketing System For Advisors Looking For An Inside Edge For More Sales, With Higher Commissions…And Less Stress

• How to overcome objections ahead of time… freeing prospects to give your sales arguments a fair hearing…
• How to plant ideas in your prospect’s minds so subtly they think they came up with the ideas themselves…
• How to short-circuit skepticism and cynicism by harkening your prospects back to their childhoods.
• How to disarm the defensive wall people put up against persuasion by weaving the facts into a persuasive story.
• Zero Resistance Selling: A simple trick that allows your sales argument to effortlessly find a new home in the prospect’s belief system.
• How to craft a good origin story that cements your credibility as a seller and bonds you to your target audience like crazy glue.
• How to hitchhike on current events and news your sales message to grab prospects attention, pull them in, and subliminally persuade them to your way of thinking.
• 4 story types you must be using to effectively communicate and persuade (how to create each one, and where to deploy them.)