GrowthX Academy – Million Dollar Marketer

GrowthX Academy – Million Dollar Marketer

Why this course?
Most lectures on marketing, sales, and “business” are taught by academics… theorists.

Theorists have never run a company, never raised money, and never had to explain to their boss why they didn’t hit their numbers.

Once I saw a “social media viral strategy” course that looked promising. Before enrolling I researched the instructor… 59 followers on Twitter. What gives?

In this course I’m opening the kimono on everything I know about growth.

Paid Acquisition? We’ll explore the anatomy of my own ad campaigns.
SEO? Let’s put my own backlink authority to the test.
Conversion Rate Optimization? You guessed it, full exposure.
Class Curriculum

Identify your Target Audience

Introduction – Start Here (3:30)
Stakeholders (8:01)
Buyer Psychology (18:45)
The Path to Purchase (21:00)
Customer Profiling (10:21)
Pain Scoping (4:00)
[Bonus] Rapid Customer Development Case Study
Projects & Exercises
Resources
Summary
Paid Acquisition

Introduction (0:53)
Display (20:54)
Retargeting
Retargeting Audiences (4:31)
Search (5:55)
Google AdWords (18:47)
Simple ROI Dashboard
Live Account Exploration (13:01)
Intro to Landing Pages (4:23)
Landing Page Tutorial (88:57)
Projects & Exercises
Resources
Summary
Organic Acquisition

Introduction (1:22)
Calculate Traffic Goals (4:22)
Organic Channels
Intro to SEO (13:11)
[Bonus] Blog Post SEO Teardown (11:09)
[Bonus] Ecommerce Store SEO (25:24)
[Bonus] Local Services SEO (22:14)
Platforms (3:49)
Social Media (3:58)
Communities (7:16)
Growth Systems (8:46)
Intro to CRO (6:40)
Projects & Exercises
Resources
Summary (1:10)
Analytics

Get immediately download GrowthX Academy – Million Dollar Marketer

Introduction (5:18)
Content Analytics (13:00)
Product Analytics (13:00)
Growth Analytics (3:38)
Retention Analytics (6:45)
[Bonus] Retention Case Study
Intro to SQL (1:12)
Projects & ExercisesResources
Summary
Partnerships and Referrals

Introduction (0:53)
Types of Referrals (6:06)
Customer Referrals (14:24)
Scaling Word of Mouth (8:23)
Bonus – Partnership Launch Checklist (3:52)
Bonus – Partnerships that Cut Costs (3:41)
Projects & Exercises
Resources
Summary
[Bonus] Technical Marketing

Introduction
JavaScript Event Handlers (28:18)
Intro to APIs (55:27)
ROI with SQL (29:52)
Web Scraping
Automations
Projects & Exercises
[Bonus] Competitive Strategy

Brand Safety
Positioning & Differentiation
Migrating Clients
Intercepting Interest
Projects & Exercises
[Bonus] Conversion Rate Optimization

Do’s and Dont’s
Server vs Client-side A/B Testing
Single vs Two-tailed Measurement
Tools How-To
Projects & Exercises
Get immediately download GrowthX Academy – Million Dollar Marketer

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Here’s What You’ll Get in Million Dollar Marketer

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Course Requirement: GrowthX Academy – Million Dollar Marketer
Real Value: $1997.0000
One time cost: USD167.0000

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