Sef Mccullough Commercial Color Grading, This advanced workflow will allow you to create stunning color in your images without degrading the quality.
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Have you ever looked at a polished image and wondered how the retoucher achieved that color grade? In this tutorial Sef McCullough reverse engineers images and shows how to recreate a specific grade. There are several approaches to color grading, but unfortunately, too many of the techniques used by photographers and retouchers are destructive and deteriorate the quality of image. Throughout this tutorial Sef goes over non-destructive methods to color grade for commercial imagery, provides insight on color theory, and helps expand your creativity when working on an image. Sef approaches his work by first analyzing the colors that are actually in the image, and not just the ones we perceive with our eyes. This advanced workflow will allow you to create stunning color in your images without degrading the quality. |
Learn to color grade commercial imagery through creative and non-destructive methods.
Let our industry pro share their proven techniques and valuable insights to help you improve your craft.
For over 10 years, Sef McCullough has produced high-end retouching for global brands like Nike, Coca-Cola, and Under Armour. His work has been featured on the world’s largest billboards, top publications, and high-traffic digital spaces. He has mentored retouchers, designers, and photographers wanting to break into the field of retouching. To his credit, those artists now make a pretty nice living. Sef often collaborates to develop new workflows, and is passionate about teaching and making the commercial retouching process accessible.
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