Learn how to make your marketing magnetic, powerful and effective because it expresses exactly who you are…
Chances are you got into business to serve other people and make the world a better place. You may be a coach, therapist, healer, teacher or consultant â and youâre most âlit upâ when youâre giving your greatest gifts and witnessing the fruits of this in the growth, healing and transformation of others.
However, if youâre like other spiritually-based entrepreneurs, you might have a dislike for marketing. You may want to âoutsourceâ it or just operate by the âlaw of attraction,â or âtrust in the universe.â All of this may seem nice in theory but when the phone isnât ringing and you arenât filling your practice or selling products, you may start to recognize that something is wrong with these approaches.
What needs to change isnât your philosophy but your relationship to marketing. If youâre adverse to it, itâs likely that youâre working within an old paradigm of marketing that doesnât align with the conscious attitude of service you truly believe in.
Youâre not alone. The vast majority of change agents, messengers and transformational entrepreneurs donât like marketing. Itâs a bit smarmy. Or exaggerated. Or manipulative. And it just doesnât feel like you.
Instead of telling you to âget over it,â we applaud you. Your reaction to marketing signals that the old way doesnât resonate with the conscious and generous person you want to be in business.
In fact, your distaste can propel you into a whole new joyful, powerful and effective way to approach marketing that resonates with your soul, feeds your sense of integrity and truly helps your customers.
Traditional marketing is all about convincing people that they need the thing youâre offering. Whether this is true is irrelevant â itâs about generating demand and sales. Period.
This old way of marketing often uses psychological tricks, and even lies, to get the desired results. Which simply feels awful.
In other words, traditional marketing relies on manipulation for the purpose of making money â which is totally out of integrity with people like you who are committed to living and doing business in an enlightened new way.
The good news is that thereâs another way to do marketing that is authentic, powerful, compelling… and even generous.
Globally respected change agent Tim Kelley calls this âpurposeful marketingâ because it is sourced from the highest purpose for your life (or business). Itâs about tuning into a precise way to describe your offering, so that it resonates with exactly the people youâre meant to serve.
Itâs about identifying the clear steps and stages of HOW you can help them improve their lives and tailoring your marketing accordingly.
When you learn how to apply purposeful marketing effectively, itâs like blowing a dog whistle that only your ideal customers (what Tim calls your âdivine audienceâ) can hear and are immediately drawn to.
Then youâre no longer trying to sell to everyone but rather matching your precise offer to a precise need. Itâs thus about service, albeit service that can increase profits and generate a more robust livelihood.
By revealing the deeper truth of the transformational value that you provide â especially with purposeful words tailored to your perfect audience â you can stand powerfully behind your marketing because you know that you are speaking the whole truth.
In order to do purposeful marketing in a way that actually gets BETTER results than old-school approaches, though, youâll need to learn the keys for doing it well (as well as how NOT to do it).
In this transformational online training, Tim will share foundational insights that allow you to create effective, purposeful marketing that sells without being âsalesy.â
Tim has taught these techniques to thousands of people â from CEOs to top coaches. His education in mathematics at MIT, distinguished career in Silicon Valley high-tech and experience as a Commanding Officer in the U.S. Navy, has led to insights that are practical, replicable and reliable, and appeal to the heart and soul.
Tim will open the door into a new way of marketing that is fulfilling, meaningful and inspiring.
All that said, purposeful marketing is not magic. Creating a business in alignment with your higher purpose requires real work â including moving through all the limiting variables that prevent you from really making your marketing excel.
Even when people are clear on their higher purpose, most fail to market it in a meaningful way. There are several reasons for this:
But there is no reason for your potential as a purposeful entrepreneur or change agent to go unrealized. All of these issues can be resolved, especially with a step-by-step approach that master teacher Tim Kelley will provide in this 6-month program.
An internationally renowned transformative coach and change agent himself, Tim Kellyâs cutting-edge, structured teaching approach will allow you to tap into your wisdom, be empowered by higher guidance â and translate this into rock-solid marketing. In this program, Tim will be joined by several other skilled and powerful change agents and purposeful entrepreneurs, to deliver this profound transformation to you.
Tim knows the secrets of accessing and following your higher purpose and turning this into a successful business through purposeful marketing. Heâs followed his own teachings to create a life traveling the world, and supporting thousands of people in accessing higher guidance and building their businesses in alignment with their souls.
In the Purposeful Marketing 6-month training program, Tim and his fellow teachers will take you step-by-step through the foundational elements of his proven system and enact crystal-clear plans and strategies for achieving your vision.
This training program builds upon the core practices taught in the introductory Higher Guidance Training, taking the marketing work to the next level of rigor, psychological depth and concrete impact in your life.
Tim and his team will show you how to integrate your purpose into every aspect of your business, so your entire offering and work can be aligned and really take off.
The end result is that your positioning is clear, impassioned and effective.
Youâll learn how to:
During this 6-month program, Tim will share advanced practices of his proven system, which will help you to transform your relationship with marketing and get far greater results.
Each LIVE training session will build harmoniously upon the next, so that youâll develop a complete, holistic understanding of the practices, tools and principles youâll need to source your marketing from your higher purpose.
This advanced training is a rare opportunity to work with an evolutionary teacher and global leader at a much deeper level, to suffuse virtually every area of your life with the gifts of greater guidance, clarity and success.
If you are ready to experience the many benefits of creating marketing that is aligned with your true purpose, this 6-month training with Tim Kelley is the perfect next step.
The main teaching sessions will air live from 12:00pm-1:30pm Pacific on Wednesdays. Mastermind call times will be announced closer to the course start. Even if you cannot make the live calls, you can still access the recordings and get the full benefit of this training program.
Putting your purpose out there clearly so that it makes a real impact can bring up a host of fears and limiting beliefs. Are you like many change agents, purposeful entrepreneurs and messengers, who hide âtheir light under a bushel,â trying to engage clients without being really explicit about the work theyâre called to do?
Until you clear the fears and beliefs that keep you in hiding, you and your services will not have the impact you truly desire!
In these two live sessions with Tim, youâll discover:
Most change agents arenât nearly clear enough about their purpose. A vaguely written purpose statement isnât something you can sell to a client. The result is that far too few change agents are being paid to live their purpose.
In this deeply revealing module, you will clarify exactly how to manifest your purpose in the most impactful way.
You will also learn who your purpose is meant to serve, and how it will transform them. This process, once clarified, can be used to create coaching programs, workshops, team processes and even consulting engagements. And the language that clarifies your purpose will form the basis of compelling marketing copy.
Over these six live sessions, youâll receive:
A âpurposeful marketing statementâ is the equivalent of an âelevator pitch,â a single sentence that clearly articulates the work that you do and the impact it has. A purposeful marketing statement is the ultimate tool for attracting those you are meant to serve.
In this module, youâll:
Using the tools youâve developed in previous modules, you will craft various elements of your higher purpose into compelling language that you can use in emails, talks, websites and sales conversations.
You will learn three different structures for writing copy that use your purpose to attract your ideal clients, including a skill available nowhere else: How to âdownloadâ marketing copy from your Higher Guidance. This skill alone will save you hours of struggle and thousands of dollars in copywriting services â and give you language that is incredibly compelling.
Over these six live sessions, youâll learn:
âWhat should I charge?â Itâs the quintessential solopreneursâ question, and yet, there is no right answer. The key is to find the answer within you, rather than trying to copy what others are doing.
More important, how you charge your clients may matter more than how much you charge. Many change agents are stuck in the limiting, old-paradigm, money-for-hours pricing approach, when they could be earning so much more if they just changed pricing models.
In addition to learning 7 powerful pricing models, you will identify and overcome fears and beliefs that prevent you from charging what youâre really worth. This module alone could easily pay for the entire program.
You will:
Now that you have your process, your clients, your purposeful marketing language and your pricing model, you will define your plan to implement your purpose in the most powerful and revenue-generating way possible. Now you are ready to meet all your financial needs, while making the difference in the world you are called to make!
In these last three classes, you will:
We at The Shift Network feel deeply honored that Tim has chosen to partner with us on this LIVE online program. As you may know, this is a rare opportunity to learn directly from a renowned change agent and connect with a global community of like minds and hearts who are also fulfilling their mission of working with those they are most called to serve â and earning a good livelihood doing so.
Through this powerful LIVE online format, youâll not only save time and money on retreat costs (plus travel, accommodations and meals, which would cost thousands of dollars), youâll also benefit from Timâs incredible teachings and transmission from the comfort of your home â at your own pace!
If you are serious about living your true purpose, you owe it to yourself, your loved ones and our world to take this one-of-a-kind training with Tim Kelley.
Tim Kelley is a global change agent and internationally renowned expert on higher purpose. He works with top leaders in many fields and countries to transform human institutions and evolve society to its new form. Timâs methodology, True Purpose, has been featured internationally in magazines, newspapers and on television. Tim has trained over 1000 consultants, therapists and coaches in his methods. He has worked with hundreds of CEOs, including top leaders and executive teams from such companies as Nabisco, ING, Oracle, Lexmark and AOL. He formerly worked as a leader at Oracle, two levels below the CEO. He is the author of True Purpose and the best-selling coauthor of three other books. Tim has commanded military organizations, including an amphibious assault craft unit, and is a retired Naval Reserve officer. He holds a bachelorâs degree in mathematics from MIT.
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